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Marketing Mindset Club

Marketing Mindset Club

Digital marketing podcast and blog

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S1: E8 – Your tribe value mutual trust and loyalty, so play it straight

on July 31, 2020July 31, 2020 By Sarah S
S1:E8 Your tribe value mutual trust and loyalty, so play it straight

Hello everyone, thanks for joining me for episode 8 of the first season of the Marketing Mindset Club podcast. And here we are, in the last episode of the season. I can’t believe it’s gone so quickly. I hope you’ve found the things we’ve discussed this season useful, I know it’s been a big learning [...]

S1:E1 Adapt your marketing strategy for coronavirus life

on June 25, 2020June 25, 2020 By Sarah S

SUMMARY Learn more about pandemic consumer purchasing behaviours, dig into the SWOT analysis and learn how to use it plus what we know so far about the May 2020 Google core algorithm update And by the way, the movie reference is from Highlander. 😉 PODCAST TRANSCRIPT Hello, welcome to the very first episode of the [...]

Staying under the Googlebot radar and out of the index

on January 10, 2019March 23, 2019 By Sarah S

This is an odd topic for a digital marketer to be writing about, but it's one that I've always been curious about. We're obsessed with how quickly we can get Google's indexed updated whenever we launch a new site, new page or make a change to a site's content, but what about the reverse? I'm [...]

2018 lessons that will shape my 2019 in digital marketing

on January 9, 2019January 9, 2019 By Sarah S

2018 was a year of huge professional highs for me in my digital marketing career. I moved up from Senior Digital Marketing Manager at AB... to the Head of Digital Strategy and Marketing. Lifetime career ambition ✅. My team and I also became DADI award finalists with a campaign for a great client who dared [...]

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